About Us

The ID Asheville Team

Diamond Adams Photo

Diamond Adams

President & Co-Founder

Diamond is the lead marketing strategist for ID Asheville.  Diamond earned a BSBA in Sales and Marketing from Western Carolina University. For 10 years, she has fine tuned her expertise in sales, marketing, and brand management. Diamond’s desire to grow small businesses stems from her in-depth work in Corporate Retirement Planning. 

She is a momma to four rambunctious, yet incredible children and a wife to her loving husband. Diamond’s passions includes reading, drinking coffee, painting with her kids, and cooking “good, southern food” with her husband.

Isaiah Adams


Isaiah is a WNC native and Navy veteran. After leaving the military, he gained professional experience in the transportation & logistics industry. He specialized in Supply Chain management and has an incredible knack for everything operations-related. He is ID Asheville’s support system for everything “behind the scenes.” 

Most of Isaiah’s free time is spent with his wonderful family. He also enjoys being outdoors: fishing, camping, hiking, and golfing, just to name a few.

Jeremi Comolli Headshot

Jeremi Comolli

Search Engine Director

Jeremi is the lead SEO strategist for ID Asheville. He is an Asheville native with years of experience in analytical thinking and finance. He revels in SEO and digital marketing, interweaving the pieces of an intricate puzzle to keep your cost per click low, while leading to more substantial conversion opportunities

Jeremi  enjoys traveling with his wife, Meg, finding incredible new eats in Asheville, and spending time outdoors.

Heather Tonne Photo

Heather Tonne

Graphic Artist

Heather is a wife, a mama, and a chihuahua owner. She loves trying new recipes, making lists, and being outside. Heather graduated from the University of Cincinnati’s College of Design, Architecture, Art & Planning, where she received a BS in Graphic Design. She is currently a lead graphic designer for The Gorilla Glue Company and manages a wide range of design for the brand – from print to packaging and displays. You can view her individual portfolio here: